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Our Music Store

Welcome to our Guitar Gallery

- Every guitar is photographed individually. -

We Love Guitars

Guitars have been Günter Zierenberg's passion since he founded Musik Produktiv in 1974. In 2009 - 2010 when the Showroom for Exclusive Guitars, aka "The Guitar Gallery" got a complete facelift, we asked ourselves, "why not a showroom for the internet"? From this very question the project was completed and "The Guitar Gallery" was born.

Guitar Gallery

You are probably asking yourself "what's the difference between our Guitar Gallery and another online store?" Quite simple, you don't buy a valuable Guitar by an item number or some generic pictures. Instead you can view your desired Guitar by exquisite detailed photos taken right here in the Musik Produktiv Photo Studio. Whether you prefer the wood grain on this Guitar, or the Vintage treatment on the other, the Guitar Gallery can be what it is meant to be, a Gallery! Each and every guitar has been carefully photographed before being released for sale.

Variety of models

As with every new beginning, our Guitar Gallery started small but sweet, and speaking of small would no longer be apply. Since then the selection in the Guitar Gallery has grown by hundreds of different models from prestigious Guitar manufacturers such as Fender, Gibson, Gretsch, Friedman, Paul Reed Smith, Nik Huber, Haar, Duesenberg, Sandberg, Music Man, and the list of names goes on and on. The selection is also constantly updated and is always worth a visit to the Gallery. If your favorite model is not on there, don't loose hope, because your luck might change the next time you visit.


We all know that Guitarists are unique to the music scene, but if there's one thing that's even more unique than Guitarists, it's Guitar consultants. Their relationship with the product is so ingrained that the affection Germans have for their cars doesn't even compare. So it's no wonder that our team in the Guitar Department takes special care of the Guitar Gallery. If you need any information that you can't find, just give our experts a call or send us an email and we will be glad to help you in any way possible. Of course we are also open to any suggestions, ideas or feedback, because our Team will be glad to help you get the Guitar that you need.

The team introduces itself

  • Tom Wolf

    Tom Wolf

    When I tried my first Guitar chords, my Guitar heroes all played Fender or Gibson Guitars. Interestingly enough that hasn't changed, nor has my love of traditional American Electric Guitars. I've been in the music business for over 30 years, and in that time I've seen a whole lot of Guitars. My former boss once commented that I probably "know" every guitar personally. Well he's right there, because I named em all.

  • Andreas Köster

    Andreas Köster

    When I noticed after 7 years of piano lessons that the Keys were not for me (also noticing that the ladies had their eyes on the guys up front), I dropped the Keys, got an Axe, and started my active career as a Guitarist in a Dance Band at the age of 14. 42 years and about 2000 Gigs later I got the suspision that Heinz Strunk must have followed me every step since my childhood and with "Fleisch ist mein Gemüse" (Meats are my Vegetables) got the credits which were actually due to me.

    I got my first Gig at Musik Produktiv in 1981 as the first Sales Apprentice in the Store. After a few detours, I ended up in the I.T. department where I'm responsible for the Photos in the Guitar Gallery. In the darkroom, I console myself about the fact that I can only own the new and old treasures for the moment and not forever.

  • Günter Zierenberg

    Günter Zierenberg

    As I realised at the beginning of the 70s that studying to be a teacher and/or Top 40 band appearances were not exactly brilliant, Odo the patron saint of musicians, shone his mercy upon me and graced me with another idea to do with the music business. That Musik Produktiv would become very familiar with musicians and still bring inspiring challenges in the 40 years thereafter is down to the great team here and their readiness to try out my sometimes very special ideas and make them reality. The Guitar Gallery is one of them.